Ready to be benefited from all-purpose versatility and comfort as we unveil our highly-anticipated JONNA! JONNA always delivers on style by offering double-sided possibilities being a shoulder and handheld tote bag! FEATURES•    Reversible design for various purposes•    Carry...

Aren't all shoulder bags born to be square? Not at all! Meet KASEN, our classic shoulder bag. Thanks to our innovative 3D-cut design, the KASEN carries uniquely slim lines and yet is both practical and voluminous. Each KASEN has multiple...

FEATURES•    Adjustable shoulder strap•    Can be carried as a handheld, crossbody or shoulder bag•    Front and back zippered pocket for small & versatile accessories like mobile phone and coin purse•    Easy access main compartment with drawstring...

More Simplicity, More Creation. Collin, a simple tote that is equipped with hand straps and a long shoulder strap, can be carried by hand or worn as a cross body. Perfectly matching with any outfit, it is a must have...

Speaking of backpack, what comes to your mind first? Heavy textbooks, dull homework? Our small backpack Carter Jr. can certainly break the stereotypes! Its simplistic design and playful colors create a breath of fresh air. Meanwhile, this is a 2-way...

A backpack is being more than a backpack. It is your fashion identity, and, of course, your greatest companion that supports you all day! CARTER is designed for every Happy Day Tripper who concerns the backpack chic as much as...

Your schedule is full, but your water bottle should not be. When designing REA, designers thought that it would be a great idea to be able to change the bag's usage and size by one little move. So now, by...

Health and water are something essential to the happiness of Hellolulu, what are the essential to your happiness? Sometimes our customers would prefer the bag a little bit bigger, so designers slightly enlarged REA and named it REESE. This Daily...

Let Mira be your laptop protector! Mira 14-inch briefcase has a zipper opening, and extra padded lining enhance protection. It also has a special compartment for folders and a front zipper opening pocket with a pen slot, which takes good...

Let Sara be your laptop protector! Sara 16-inch sleeve case has a zipper opening, and extra padded lining enhance protection. It also has a special compartment for folders and a front zipper opening pocket with a pen slot, which takes...

Aren't all shoulder bags born to be square? Not at all! Meet MINI KASEN, our classic shoulder bag. Thanks to our innovative 3D-cut design, the MINI KASEN carries uniquely slim lines and yet is both practical and voluminous. Each MINI...

A backpack is being more than a backpack. It is your fashion identity, and, of course, your greatest companion that supports you all day! MINI CARTER is designed for every Happy Day Tripper who is concerned about the backpack's chic...